Can Pincus Still Make Zynga An ?Internet Treasure??

"An Internet Treasure is something that consumers can't remember what life was like before they had it," Mark Pincus told Y Combinator's Startup School in 2009. Then, Zynga had hit titles and cash flowing in. Today, Zynga's shares sit at a third of their IPO price and it lacks a blockbuster game. With the arrival of Don Mattrick as CEO, if Zynga wants to become an institution, it's now or never.

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